Presented by APA DC
In this multiple day workshop, attendees will bid on one of two lifestyle assignments and have them reviewed by producer Carleen Martin, as well as art buyers, creative directors, and others in the industry from across the country. Treatments will be discussed, compared, and contrasted to the actual awarded bids at the live (Zoom) workshop on 2/3/21 by a panel of producers and marketing professionals.
This is a workshop, market survey, and potential job interview rolled into one. It’s a tremendous opportunity to gain valuable insight into what happens to your estimate after it leaves your hands while also giving you the opportunity to show your work and introduce yourself to multiple people, art buyers, and other potential clients.
Who This is For:
This premium workshop is open to PROFESSIONAL and LEADER level APA members and is designed for those mid-career and established commercial/advertising photographers already shooting, or aiming to shoot, projects in the low to mid-five figure price range. Both assignments will be people oriented lifestyle shoots, so all applicants should already have appropriate images in their portfolios.
Project briefs will be sent to all registered attendees on 1/19. All attendees are required to produce an estimate with a short introduction to themselves and a few sample photos by January 27. These will be reviewed (names will be redacted unless photographer requests otherwise) ahead of the Feb. 3 workshop.
Attendance is capped at 15 people so the remaining spots will be filled in the order that the applications were received.
Please visit https://www.apadc.com/events/2021/2/3/thewinningbid to apply!
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