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APA National Announces New Executive Board

Dana Hursey and Ramon Purcell join the National Executive Board

Tue 17th Jan, 2017

Press Release: 

Los Angeles, California, January 11, 2017 – American Photographic Artists (APA) welcomes Dana Hursey and Ramon C. Purcell to the National Executive Board of Directors as vice president and secretary respectively. 

Lee White completes his tern as vice president and we thank him for his dedication. 

Elections for the National Executive Board (NEB) are held each year. 

The Board of Directors for American Photographic Artists (APA) is comprised of professional photographers who generously volunteer their time and expertise in order to help other photographers run more productive and successful businesses.  In addition to the National Executive Board, each local chapter of APA has its own board members. 

The 2017 National Executive Board includes: 

•    President: Tony Gale
•    Executive Vice President:  RJ Muna
•    Senior Vice President: John Durant
•    Vice President: Dana Hursey
•    Treasurer:  Andrew Strauss
•    Secretary: Ramon C. Purcell

About Dana Hursey
Dana Hursey is an award winning Los Angeles based Commercial Advertising Photographer and Southern California native. Having graduated from Art Center College of Design, Dana’s broad-based knowledge has offered him the opportunity to shoot for a wide variety of clients. Be it lifestyle, still life, or quirky conceptual images, he is able to imbue a sense of vibrancy, cleanliness, and humor. His work has been exhibited nationally and abroad, and his deep experiences have afforded him the privilege to serve on boards of several organizations. In addition to his acclaimed portraits from the 14 Days in Great Britain Documentary Project, Dana has also recently completed a compilation cookbook featuring portraits and recipes from 35 of L.A.’s Top Chefs. You can find more of Dana’s work at

Clients Include: American Express, Chevrolet, Citibank, Four Seasons, Google, Habit Burger, Kohl’s, Lowes, MasterCard, Microsoft, NBC, and United Health Care.

About Ramon C. Purcell
Problem solving has always been a motivation for Ramon earning him a diverse career in photography; his ability to adapt and create a visual solution for client needs is unsurpassed.  Experience is essential and having started his photographic journey in the action sports world for Surfing and Surfing Girl magazine lead to a variety of location assignments wherever there were waves to be surfed. A host of challenges were always present from the weather variables to athlete coordination to present a unique and memorable image.  
Ramon transitioned into editorial photography freelancing for a variety of news organizations including Newsweek. The importance of time sensitive deadlines were a mainstay of working in the news world as well conveying the entirety of the story.  This was a pivotal point on honoring the editorial narrative via an image, capturing emotion and showing the context of the situation.
Advertising and commercial photography was his next evolution.  Dealing with global advertising campaigns was a match for Ramon.  Utilizing the different skills learned over 15 years he has honed the importance of the branded image. Architectural, hospitality, lifestyle photography are weekly assignments that keep Ramon and his team traveling across the United States.  Being able to see the global strategy as well as focus on the immediate needs of the project have Ramon taking the reins directing motion campaigns for clients.

About American Photographic Artists (APA)
The American Photographic Artists ( is a leading national organization run by and for professional photographers. With a culture that promotes a spirit of mutual cooperation, sharing and support, APA offers outstanding benefits, educational programs and essential business resources to help its members achieve their professional and artistic goals. Headquartered in Los Angeles with chapters in Atlanta, Charlotte, Chicago, Los Angeles, New York, San Diego, San Francisco, the Northwest and Washington, DC, APA strives to improve the environment for photographic artists and clear the pathways to success in the industry. Recognized for its broad industry reach, APA champions the rights of photographers and image-makers worldwide.

For more information contact: 
Juliette Wolf-Robin
National Executive Director
American Photographic Artists

Dana Hursey

Ramon C. Purcell

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